Guide6 min read

Figma Make Landing Page Video

Prove a Figma Make flow holds up before putting it above the fold.

Build the above the fold proof video for a Figma Make app's landing page around a flow confirmed to work on a second visit, not just the first.

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Confirm the flow twice before choosing it

Confirm the chosen flow behaves the same way on a second visit before building the hint around it.

Trim to the exact headline claim

Trim the recorded route to exactly the action the headline promises, with nothing extra included.

Check the candidate against the headline

Check the finished candidate against the page's own headline before placing it above the fold.

The landing page for a Figma Make app carries a specific risk that a hand built app's landing page does not: the flow that looks convincing in a design review might be a visual interaction rather than a fully working feature underneath. Before that flow goes into the video sitting above the fold, where it will be judged by strangers deciding whether to trust the product, it is worth confirming exactly what it does.

GogoScreen builds this kind of video from a web app URL and a one line hint about what to show, returning a narrated, edited MP4 with click zooms, cursor smoothing, dead air removed, and captions burned in. A demo account can be used if the flow sits behind a login, though many Figma Make builds are published without account handling, since they are often generated for a design or prototype purpose. None of this guarantees a first render will be usable. Review time belongs in the schedule before the video goes live.

Does the headline claim survive a second look?

Read the landing page headline, then open the app and try the exact action the headline implies. Refresh the page afterward and check whether the result is still there. If the headline promises that something is saved, tracked, or remembered, and the underlying build does not actually persist that state, the video needs to either choose a different action or the page copy needs to be revised to match what the app actually does. A video cannot responsibly show something as working if the state disappears the moment the page reloads.

Landing page element	What the video should confirm	What undermines it here specifically
Headline	The core action, actually happening and holding up on a refresh	A visual only interaction presented as a saved result
Subheadline	Any qualifier about persistence or account access	An account flow the build does not actually include
Call to action	A result a new visitor would actually get	A result that only appeared once during design testing

The discipline of confirming claims before they go live is useful here, and it matters even more for a generated prototype than for a hand built product.

Some Figma Make builds do include a login, particularly ones built as more complete applications rather than pure prototypes. If a login exists, decide whether showing it helps or just adds friction to a short landing page video. If no login exists at all, do not write a hint that assumes one, since it will simply fail to match the route.

Whichever applies, use a demo account created specifically for the recording rather than a personal login, and never a real customer's credentials. Supplied credentials are encrypted, used for a single render, then deleted, which is the exact and accurate description of that handling. When a storyboard is planned first, the credentials are kept encrypted for that session and deleted at most two hours after their last use.

What should the opening frame contain?

The first two or three seconds carry the most weight above the fold, since many visitors decide whether to keep scrolling before that. Open on a state that already looks like the product doing its job, prepared ahead of time rather than left at whatever default state the build starts on.

Confirm the chosen action holds up on a second pass through, not just the first.
Remove any placeholder or lorem ipsum text left over from the design process.
Check that the visible data looks like a plausible example, not fabricated filler.
Make sure the page's call to action and the video's result point at the same outcome.

How does this differ from a general demo video?

A general Figma Make demo video can afford more context and a slower pace, since a visitor who clicked through to watch it has already shown intent. The landing page placement needs to be shorter and aimed at proving exactly one claim. Writing the landing page hint as a trimmed version of the general demo hint, once both flows have been confirmed to behave consistently, keeps the two assets aligned without duplicating the verification work.

What if the design and the working build disagree?

A Figma Make app sometimes carries a visible gap between what a screen was designed to imply and what the generated interaction actually delivers, since the tool works from a design intent that engineering has not always fully caught up to. When that gap shows up during the confirmation pass, treat it as information about the current state of the build rather than something to record around. Choosing a different action that the build genuinely supports is a better use of the time than trying to angle the camera, so to speak, around a feature that only half works.

If the gap is between the landing page copy and the build rather than inside the build itself, the faster fix is usually to adjust the copy rather than the video. A landing page headline written before the build was finished can drift out of sync with what actually shipped, and a video is a poor tool for papering over that drift since a careful visitor will eventually notice the mismatch on their own.

What is the short version of this process?

Confirm the chosen flow behaves the same way on a second visit before building the hint around it.
Trim the recorded route to exactly the action the headline promises, with nothing extra included.
Check the finished candidate against the page's own headline before placing it above the fold.

What should you check before publishing it above the fold?

Play the finished video next to the page copy and ask whether someone who had never seen the product would agree the headline was demonstrated, not merely implied. If a retry is needed, that is normal: roughly one render in five needs one. Every new account gets 60 seconds of video once, watermarked, with email verification required to download it, which often suits this placement well. Beyond the free 60 seconds, videos use time from a plan or a top up, and time is used only when a render actually succeeds.

Where do the other Figma Make pages fit?

Once the landing page video is settled, the same build usually needs other assets for other jobs. A Product Hunt launch video has its own gallery constraints. Handing the build to a non technical reviewer is covered in the guide on how to share a Figma Make project with a client. A portfolio entry usually wants the interface shown running for a different audience, and a review walkthrough frames the same flow around whether the build did what was asked.

For the same job on a comparable builder, the Bubble demo video guide covers a platform with different defaults around persistence and accounts, worth reading if the same team is comparing builder platforms. Related placement guides include the README product demo video guide, the product announcement demo video guide, the embedded product demo video guide, the AI agent release handoff video guide, and the agent built app demo video guide. Compare direct URL options at GogoScreen versus Screen Studio, check pricing, or browse the rest of the guides and comparisons from the homepage.

Clarifications

Before you start

What belongs above the fold on a Figma Make app's landing page?

A short video of the flow that best proves the headline promise, confirmed by hand to behave consistently and not just to look right on a single pass through.

Should the landing page video mention that the app was built with Figma Make?

That is a page copy decision separate from the video. The video's job is to show the flow working, regardless of how the surrounding page discusses the tool used to build it.

How long should the above the fold video be?

Short enough to watch before scrolling. GogoScreen gives every new account 60 seconds of video once, watermarked, which is a reasonable ceiling for this placement.

Paste a URL, describe one flow, and get a demo video of your web app.

Your first 60 seconds of video are free, with a watermark. Verify your email to download the video.

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Figma Make Landing Page Video

Before you start

Paste a URL, describe one flow, and get a demo video of your web app.

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